Udemy - Monetization Playbook - Business Models, Pricing, and Revenue torrent

Monetization Playbook: Business Models, Pricing, and Revenue

https://WebToolTip.com

Published 4/2025
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Language: English | Duration: 3h 53m | Size: 1.5 GB

Strategies to Maximize Revenue and Build Profitable Products

What you'll learn
The importance of pricing and its impact on business success.
Fundamental pricing concepts and industry terminology.
The role of customer segmentation in pricing optimization.
How to conduct an RFM (Recency, Frequency, Monetary) analysis for e-commerce.
Understanding customer value and market dynamics.
How to craft an effective Customer Value Proposition (CVP).
The concept of Willingness to Pay (WTP) and price sensitivity.
Competitive analysis techniques and positioning strategies.
Common monetization models and how they apply to different business types.
Subscription-based, transaction-based, and usage-based pricing models.
Techniques for predicting and reducing churn in SaaS businesses.
Pricing strategy frameworks and decision-making models.
Cost-plus, competitor-based, and value-based pricing methods.
Designing and running effective pricing experiments.
How to use surveys and conjoint analysis to understand customer preferences.

Requirements
Basic understanding of business fundamentals (no advanced knowledge required).
Familiarity with basic mathematical and analytical concepts.
Interest in pricing, monetization, and business strategy.
Access to a computer with internet connectivity for coursework and assignments.
Willingness to engage with case studies and practical exercises.